Internet Marketing Industry

17
Nov

Adwords Spin

Yesterday the Google Adwords team posted a mea culpa to advertisers regarding the latest quality score adjustment. You say, “Jeff I don’t have time to read that stuff, tell me what they said”. And I say, Grasshopper, the whole thing boils down to one sentance: “the Quality Score doesn’t incorporate any conversion information” Hmmmm……. I’m [...]

12
Nov

ReviewMe – Why it will work

Attention: This is a sponsored post. Any money I am paid for this post donated to chucho.org ***************************************************** ReviewMe is the latest in a short line of pay for review, or pay for blog marketplaces (payperpost.com is another). This is very controversial practice that is starting to attract as much attention as it is scorn. [...]

8
Nov

Adwords Quality Score Update

In another move to shake the pesky affiliates from their saddle, the Adwords team announced this week that they will require you to take a lie detector test as part of the account sign up process. Wait, that’s the news form 2009. In the present day, Adwords did announce some changes coming soon regarding their [...]

9
Oct

Google buys Youtube.com

Wow. I’m excited and speechless with disbelief at the same time. I think my old pal Don Ho said it best, so I’ll let you be the judge: (to the tune of, well…tiny bubbles:) Tiny bubbles (tiny bubbles) In the wine (in the wine) Make me happy (make me happy) Make me feel fine (make [...]

2
Oct

Yahoo Search Marketing – Details on the update…

This was actually announced some time ago in a meeting with agencies, however, you might not have seen them. This is an excerpt from the Yahoo newsletter detailing the new account structures, a la Adwords. So, if you’re frustrated with the current Yahoo interface, just sit tight, a new and improved version is on the [...]