Multi-tasking and wide skill sets are at a premium in this crazy industry.
For example, here’s what I’ve had my hands on in the past day. IN THE PAST 24 HOURS:
adwords
YSM
MSN Adcenter
facebook
twitter
basecamp
xcart
google analytics
freshbooks
wordpress
magneto
elance
odesk
guru.com
excel
word
outlook
iphone
iphone apps
adwords editor
permutator
IM
Authorize.net
cpanel
I could probably come up with 20 more, as could you, but you get the idea.
A quote that was just sent to me by my minneapolis jiu jitsu instructor struck me as particularly timely.
I do not fear your ten-thousand techniques.
I fear the one technique you have practiced ten-thousand times.- shaolin proverb