Spidey Sense

Filed Under (Adwords Broadmatch) by Jeff Hudson on 05-03-2008

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Okay, this is one of those 3-4 day runs where I’m seeing wild conversion rate swings in multiple campaigns. These are campaigns that I know better than my own family.

Mr. Adwords behind the curtain, I know you’re doing something over there with your hog wild broad matching.

Cut it out…

***Update - It appears the Adwords dropped the ball a little bit yesterday, which partially explains what we were all seeing.

Please note that conversion tracking data collected during this brief period may under-report the number of actual conversions achieved.

However, this has been going on longer than 1 day, so I still think there’s something else going on.

Are we all being unwittingly opted into the not-so secret borderline fraudulent unsold inventory firesale Automatic Matching beta?

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