Archive for March, 2008
Mar
Unrealistic Expectations
I’m watching with some bemusement this morning at all the financial news surrounding Google’s ‘deceleration’. This absolutely kills me. Here are some snippets: Mary Meeker, Morgan Stanley: Meeker writes that she still thinks Google’s fundamental business trends are intact. But she also calculates that if ComScore’s data are accurate, and assuming international paid clicks are [...]
Mar
Adcenter Support
I have to say, Adcenter is impressing the hell out of me lately with their support. I’ve had 2 issues recently which were both resolved with 1 day, by actual humans who called me. 2 important points: They spoke clear english (with a little canadian, ya) They understood their product quite well Can’t ask for [...]
Mar
Load Time and Quality Score
This is an update from March 6th, but an important one, so I’ll link to the post from Adwords. In the next couple weeks Google will start to measure your landing page load time. I’m actually surprised this wasn’t being done already, so no complaints here. 2 things to keep in mind: 1. Load time [...]
Mar
Spidey Sense
Okay, this is one of those 3-4 day runs where I’m seeing wild conversion rate swings in multiple campaigns. These are campaigns that I know better than my own family. Mr. Adwords behind the curtain, I know you’re doing something over there with your hog wild broad matching. Cut it out… ***Update – It appears [...]