Archive for December, 2007
Dec
Get Naked
A wicked good tip from the guys at apollosem on how to break through the generic search query data that Adwords would rather you didn’t see.
Dec
Google Print
This has been covered previously, but it’s the first time I’ve seen this particular alert in one of my accounts….
Dec
Winding Down 2007
Well it’s been one wild ride this year. Most all of the campaigns I’m managing are fine tuned for the holidays and we are entering what I generally feel is the home stretch of 2007. By the end of this week activity will slow considerably for many advertisers. 2007 brought a lot of change in [...]
Dec
New Adwords Editor – 5.0
Google released an updated version of Adwords Editor this week. I have been on the road for a few days and haven’t had a chance to play around with it. Per their blog, new features include: * Local business ads: View, add, and update your local business ads on the new Local Business Ads tab. [...]
Dec
Domainining from the experts
Jeff Behrendt from domainbits.com put together a quality post that gives readers a rundown of the top players in the industry and their philosophy about what it takes to be successful. Jeff also throws in his personal take. All in all, a very useful article, the kind of content that deserves a link.
Dec
Pay Per Click Recession?
This post is almost 2 months old, but I promised myself I would comment on it… Oh lord how I love these articles. Steve Rubel, a popular blogger, claims to see in his crystal ball a ‘pay per click recession’. For the last several years, search engine marketing has been on a tear. While the [...]
Dec
Win a Hummer
TiaWood.com is asking you all to participate in an upcoming auction where you can win a 2003 Hummer. Benefits proceed Linda Bauman’s health care. She suffered a head injury and the family is trying to raise funds for proper therapy and treatment. You can read more and participate here…
Dec
Adwords templates
Announced yesterday on the Adwords blog: Template Center is a free tool available via My Client Center (MCC). It allows MCC account managers to create templates for pre-defined AdWords campaigns and share them with their directly linked AdWords accounts. I’m not sure yet what the point of this is now that we have the Adwords [...]
Dec
PPC Book is close…
The Pay Per Click book is close to launching. It’s been a great learning experience. One of the primary questions to ask when producing a book is ‘who is your audience’? My intended audience for this book is professional paid search marketers. The last thing I want to publish is a get rich quick scheme [...]