the PPC Book

Some of you are still sorting through the carnage that is your recently converted Panama account trying to figure out where everything went. Hopefully I can save someone the 15 minutes I just wasted hunting around the new interface.

How to Delete a Campaign:

Yahoo Panama has a 20 campaign limit per account, unless you know Paris Hilton or Dick Cheney, in which case you can have 21. So, when I logged into one of the accounts I manage that was recently converted, I saw I couldn’t create a new campaign, which I desperately needed. So, next step, delete one of the old campaigns that is underperforming and replace with a new one, right?

OK, where do you delete the campaign?

>Dashboard Tab
>Scroll down to the Campaign name, click on it
>Look for the Campaign Button on the right side
>Click on the arrow for the pull down
>Select Delete

Please stop laughing now…it seriously took me 15 minutes, maybe more, to find that option. If I was a usability expert I could tell you why.

written by Jeff Hudson